Marketing for Nice People Makes You Laugh Out Loud...

I'm taking a course called Marketing for Nice People with two of my favorite peeps on the Web, Sonia Simone and Naomi Dunford. These two have teamed up to deliver some really important lessons on content marketing for your business. They take a devil/angel approach, and you can guess which one wears the horns...

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If you're familiar with Naomi Dunford's blog, Ittybiz, you know she's got one of the most famous potty-mouths around, but she's also got a heart of gold, writing smarts, and is one keen biz whiz. She knows how to make money online, and knows how to teach you to do the same.

Sonia is the gifted writer/marketer behind the blog Remarkable Communications. She's such a talented writer that Brian Clark snapped her up as one of his permanent guest writers on Copyblogger.

If you want to know more about these two, I suggest you read this brilliant interview, Content Marketing Gets Real. Then go sign up for Marketing for Nice People, it's a gas (as we used to say)...Click here to view more details

Here's a sample lesson from something called 101 Tweaks to Fix Your Marketing and Your Business:

#7: Figure out what your customers hate. Every industry has some major frustration. Writers always miss deadlines. Cattle ranchers spit all the time. Find out the thing they hate in your competitors, and make it brazenly clear that your business is all about NOT doing that thing that they hate.

Lesson number 7 out of a list of 101 is important stuff. It's key. What problems do you solve? What do your clients hate? That's not easy to figure out and use in your content marketing. Some of it is guess work until your clients let you know.

Post note: I just found out the the free course Marketing for Nice People that Sonia and Naomi were giving away closed doors. But you can still sign up for the paid course for a small fee until May 26. I am now an affiliate and so I get a little moolah if you join their program.

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But I'm doing this because I know good stuff that will help you learn how to grow your business faster, easier, better.

And because they make me laugh. And I am learning a ton of stuff from them. Learning and laughing, what could be bettah?

Comments

[coach purses]

Sometimes I think that our own offenses should seem so much less heinous than the offenses of others. I often feel confused.

[Jordans 5]

It is well if they lead us to take ourselves not too seriously. and if they enable us to look upon our fellows, even the most eminent and respectable, with humor.