These are the tips I share with you this week at WritingontheWeb.com.
Do you believe you can change? I mean, seriously change your behaviors and habits? You know, like stop doing some things and start doing others? How do you improve your work habits so you are more productive and effective?
For example, if you've been struggling with blog writing, can you decide you're going to stop struggling, get on that beast and ride it to glory? How do you become a better writer? ...and get better blog results?
Last year, I noticed my blog traffic was getting better, but I didn't think it was enough. So I decided to double my blog publishing frequency. I started posting every day instead of every other day.
It worked. Traffic has actually more than doubled since then. The behavioral change, i.e. writing twice as often, wasn't too hard since I enjoy it.
The secret key was a tip I read somewhere: always have one post "in the hopper," saved as a draft for the next day. I think I might have got that from Sonia Simone of Third Tribe and Copyblogger. This writing tip works for other projects as well. If you just get something started, it's easier to get back and continue working on it.
First, a little explanation...
I'm promoting iFlashVideo.com like mad this week for two reasons:
Oh, I guess that's three reasons, but hey, there's plenty more reasons to smarten up your video savvy.
On my other site I use a blue man because I love the whimsical nature that it adds to an otherwise heavily-text based website.
Here's a fun site that offers you the possibility to create your own graphic image of yourself, adding hair, clothes, accessories for a reasonable price: DesignherGals.com. Here's what I recently created and purchased for use as a personal email signature:
My friends tell me it looks like me, and it's fun. There's even a pic of Huey my cat...
Content is king, but if your design stinks, visitors won't get past the banner. They won't stay, they won't get to know you and they won't subscribe to your blog.
Worse, you could be spending a lot of your valuable time blogging for nothing. Bad blog design = bad marketing = no new business. Stinks, doesn't it?
If you care about attracting the right people, get a professional blog design or theme installed. You can do it yourself on Typepad, but you'll need a graphic designer to supply the banner with a tag line built in.
There are plenty of good freelancers available, but you'll need to know what to tell them. Here are my tips for good blog design and set up.
Design for Branding, Trust, Personality
Everything on your blog should reflect your branding theme, personality, and the problems you solve for your readers. Your banner should clarify what the blog is going to give readers.
These are branding issues that need careful thought. You may even need professional help if you want to get it right.
Joan Stewart is a good example of this. Her blog, at PublicityHound.net, features tips for people seeking PR and media attention. You know this immediately after arriving on the blog.
Have you been thinking your blog needs a little extra... something?
Probably just needs a kick in the patootie.
(Yes, I said "patootie.") :-)
Grant Griffiths over at Blog for Profit has taken the outstanding mega-series of blog posts and expanded on them to create the ultimate "blog kick start" training package. It's called "31 Days to Kick Your Blog in the Butt" and it helped hundreds of bloggers when he ran the program live on his blog.
If you've been looking for "just the thing" for your blog, I invite you check it out here through Michael Martine's affiliate link: Click here to buy "31 Days to Kick Your Blog in the Butt" for only $12.50 US dollars.
I'm co-founder of The Blog Squad, a Doctor of Psychology, and I have a specialty in content marketing for the Web for small businesses. This includes articles, newsletters, blogs, ebooks, white papers, and ezines for executive coaches, authors, speakers, and consultants. You can't have a strong Internet presence unless you've got good content. How's yours?
Here's how I can help you:
1. I can provide a review of your online content.
2. I can coach you for better online writing.
3. I can provide you with content for blogs, e-newsletters, and white papers & ebooks.